SANTA BARBARA, Calif., April 21, 2014 /PRNewswire-iReach/ — VTAIL™ announced today that it has closed a definitive agreement to acquire the assets of Big Bear Import Brokers d/b/a Glow Machine, the market leader in premium bulk vending. Terms of the acquisition were not disclosed; however, VTAIL reports Aaron Pelto, Big Bear’s founder and CEO, will become a substantial VTAIL shareholder as a result of the transaction and will join the company as its new COO.
Big Bear/Glow Machine is the leading manufacturer and distributor of premium, bulk vending machines, and the only manufacturer of bulk vending machines with power and bill acceptors. While Big Bear sells and dispenses light-up and glow-in-the-dark toys through its machines, VTAIL plans to extend Big Bear into other vertical markets beyond family oriented establishments and toys.
“Using automated retail to sell toys at family establishments is a high affinity concept that fits strategically with where VTAIL is going,” said VTAIL founder and CEO, Adrian Sedlin, “VTAIL will quickly create new concepts for monetizing foot traffic in other vertical markets harnessing Big Bear’s technologies and Aaron’s 14 years of industry experience.”
“We are excited to team up with VTAIL to deliver the very best bulk vending experience in the world,” said Aaron Pelto, founder and CEO of Big Bear. “It’s time to evolve the bulk vending industry from mechanical quarter-turners into a world of powered and connected machines that capture higher price points for operators and location partners,” Pelto continued.
VTAIL will continue to operate all aspect of Big Bear’s business including toy supply for machines and redemption counters, and the manufacturing and sale of new machine concepts.
About VTAIL
VTAIL generates revenue for organizations by marrying their underutilized physical space with high affinity products and services sold through hassle-free, automated sales terminals. VTAIL’s vending and kiosk solutions serve as a new channel of distribution for the world’s greatest brands and provide revenue and business enhancement for location partners and operators.
About Big Bear Import Brokers d/b/a Glow machine
Glow machine is the market leader in premium bulk vending. The company manufactures machines including the Original Glow Machine®, the Lumini™, and the Eye Prize™. Operators and family oriented establishments generate revenue by selling the company’s light-up and glow-in-the-dark merchandise through the machines.
VTAIL Contact
Big Bear Contact
Media Contact: Adrian Sedlin, VTAIL, (805) 233-7035, adrian@vtailing.com
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SOURCE VTAIL
