The latest industry data from The simExchange has been published, and it shows that Nintendo is sitting pretty while Sony “must cut price again” to regain momentum for the PlayStation 3.
By analyzing industry data from the NPD Group and data from its own consumer-driven prediction market, The simExchange today released the following information, highlighted below.
- Wii gamers continue to prefer Nintendo titles over third party games
- The PS3 actually lost momentum after its price cut, reinforcing the belief that current offering is not compelling to gamers — and that Sony must cut the PS3’s price again.
- Although Wii sales were down month-over-month, forecasts show momentum gaining as holiday approaches and that the Wii is anything but a “fad”
- The Xbox 360 is expected to outsell the PS3 in September more than 2-to-1, and the Nintendo Wii is expected to outsell the PS3 by more than 3.6-to-1.
