Over time, companies have come to appreciate the value of participating in trade shows. Participating in such events is often accompanied by increased lead generations and consequently, improved revenues. Designing an outstanding trade show display, however, is often a daunting task even for the experienced brands. Inexperienced brands find themselves making all manner of design and execution mistakes.
Due to these design flaws, these companies and brands are unable to make the intended impact with the crowd gathered at the trade show. All that investment money placed on the boring and unattractive exhibition stand go to waste.
Read on and learn how ExpoMarketing helps American brands to design, create and set-up an incredible company’s exhibition for any event.
Brand Theme
We help our clients to put up a booth with a consistent theme. The reliable experts at ExpoMarketing help the clients to detail most, if not all, of the products and services they aim to promote at the show. The professionals will for instance recommend you have as many fliers and banners as possible. These advertisements serve to draw in the attention of the passersby to your particular booth and brand.
Brand Objectives
We assist with preparing pamphlets detailing your brand’s core objectives, and visions for your booth. These pamphlets are the gateway through which the walk-ins to your booth get to learn exactly what you guys are all about. Customers are more inclined to do businesses with brands they recognize than with absolute foreign companies.
The goal here is to get as many trade fair guests as possible to walk away having learned exactly who you are, what your brand represents and how to get in touch for business reasons.
Standing Out
As you’d expect, your booth at that auspicious trade show will be one of out of many tens or hundreds of other booths. The question you need to ask yourself here is: What will make my booth to stand out and attract more visitors as compared to the rest of the competitors?
It’s always a good strategy to have freebies on offer for the walk-ins to your trade show booth. Partner up with accredited trade show branding solutions companies like ExpoMarketing and we will advise you on issues like, should you dish out free branded mugs, t-shirts or just copies of your brand’s recent magazine.
It’s imperative you learn how to convince the folks stopping by your booth to leave their personal details, for instance, the mailing addresses, phone numbers and the email addresses for future communication purposes.
Avoid Boring
Many booths you’ll find at trade shows are quite bland-looking. Don’t replicate the same old booth designs and models that we are all used to seeing. Sit down with your team and with a custom exhibition booth branding professional to create the most appealing and interesting booth models. Ideally, you want to cut across as a fun, hip and trendy brand with the visitors at the trade gala.
Expert Custom Branding
It takes a great deal of research to figure out the right blend of colors to use and the right information to share on the banners and fliers at your trade show booths. Every little designing detail has to be perfect for the people at the trade show to take notice of your brand.
That’s why you’re highly recommended to seek out the services of tried and tested customized trade show solutions provider for assured results. Reach out to ExpoMarketing for tailor-made, efficient and competitively-priced trade show exhibition stalls solutions.
