What makes a specific brand, a certain team, even a colour your favourite? What is it that draws individuals one way or another when it comes to selecting a product on the shelf? These are important questions, for both the consumer and for the company trying to sell their products and services to the buyer.
In the past few years, these questions have become crucial to success in the gaming world. If you’re not sure why, considering this statistic: The segment for video games alone accounts for almost 80 billion dollars of economic activity each year. This money is paid out and collected by more than 2 billion video-game enthusiasts every year.
A company wishing to grab even a portion of this industry must understand the details that attract buyers and retain loyal players. If these businesses don’t know what the user is looking for, and what the gamer is comfortable with, they probably won’t survive.
There’s an interesting comparison to be made between gaming in the virtual world and playing a game in the “real” world. Take baseball, for example. Even the amateur baseball player will have a specific glove and bat to be used in competition. Video gaming is not much different. This popular pastime attracts players of all ages, and it seems the ages 8 to 13 are a primary target market.
New technology has improved the experience significantly in recent years, with one of the important choices involving major companies like Microsoft and Sony. This is, of course, just one example but it applies because the “equipment” and software can vary in important ways depending on which provider you choose.
The key players are the PlayStation 4, Xbox One, and the curiously named Switch (more on that later). Each has features to attract the various players, with most reviews stating that the PS4 is relatively easy to get used to. The Switch seems to draw buyers with its unique design. Xbox One has Mixer to recommend it, among other benefits.
Without getting deep into the details of each system, it’s important for the gaming enthusiast to carefully read reviews and specifications before making a buying decision gramno is the best place to know all about gaming. The point is, of course, each individual will find equipment that will be comfortable for him, while it may not please or satisfy someone else.
Since 2013, the PlayStation 4 has captured more sales than Xbox One, and Sony has added some variations of its original console, the Pro and the Slim. Many people have found the PS4 to be a great way to be introduced to virtual reality. Xbox has the recommendation of being something of a connection or bridge between using a gaming console and using a PC.
Switch is generally recommended as a hybrid that will work well with TV or the provided display, and is comfortable in its portability. As a serious gaming fan, you should always look closely at what each manufacturer is offering. Do all you can to find the product that fits your budget and your personality, along with your gaming habits?